Social media users in India are now busy making memes, GIFs and hashtags of JCB excavators and no one seem to know exactly why.
Some pointed to the huge number of views garnered by JCB digging videos on YouTube, others traced the origin to a video of a groom in Chhattisgarh took a JCB, instead of a horse, to reach for the wedding.
“JCB khudayi jokes are so subtle yet so funny. Apparently the jokes are about how jobless are people to watch JCB digging videos on YouTube with these videos getting millions of views,” said one Twitter user.
People love to watch the machine at work, in real world too JCB digging tends to amuse the local crowds across the country.
On Twitter, #jcbkikhudayi remained a major trend on Tuesday, but memes related to JCB digging made way to other social media platforms like Facebook and Instagram as well.
Following this JCB India tweeted,“We are truly humbled by all the love shown for our brand with #JCBKiKhudai. Thank you to our customers and fans across India for your enthusiasm and support! With JCB, you can #ExpectMore. #JCBKiKhudayi.”
Here are some memes which were made out of pictures in social media. Have a look.